![]() There’s no question that when the dot-com revolution came along, few understood the disruptive impact of the tech. The TV show Mad Men fictionalized the classic 1960’s Madison Avenue advertising agency, where print, TV, and radio ruled the roost and defined how companies pushed their products to the consuming public. ![]() What if I were to tell you that the advertising business as we know it today is about to disappear. This year (2018), the global advertising industry is projected to surpass $550 billion.Īdvertising revenues have driven Google’s valuation to >$700 billion, and Facebook to >$500 billion.
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